Orange and Nokia to form strategic international partnership on mobile services

Orange and Nokia to form strategic international partnership on mobile services

The two companies have agreed to launch a suite of integrated multimedia services on the new Nokia handsets, launching in the second half of this year across nine major markets, in an initiative designed to boost the adoption of mobile digital entertainment.

As part of the strategic partnership, customers will have direct access to the Orange Music Store, both Orange and NGage games, as well as Nokia Maps. Under the Orange Signature program, all services will be integrated into the Orange user interface, providing one click access to information and entertainment.

Under the agreement, the two companies will work jointly on marketing to support the launch of new devices and the development of multimedia applications.

The two companies plan to create ten million active Mobile Maps users on Nokia devices within the Orange footprint by 2010.


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