Hyundai Snaps Ahead of Latest BEV Debut

Hyundai has released the first official detail images of its latest BEV SUV concept, the Seven, to be unveiled at AutoMobility LA later this month.

It says the vehicle sets the design language for its electric mobility era and hints at a new SUV model coming to the IONIQ family, the company’s dedicated BEV brand. The concept aims to make a clean break with the ICE age such as “lighting architecture is defined by Parametric Pixels”.

In line with many other automaker design, the concept employs a “premium and personalized lounge ambience” drawing from similar moves with the interior of the Ioniq 5. The automaker makes a climate friendly play with the extensive use of sustainable materials for the cabin’s furnishings. Its wraps come of at the AutoMobility LA press conference on November 17.

— Paul Myles is a seasoned automotive journalist based in Europe. Follow him on Twitter @Paulmyles_

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