SMS Marketing 101 for Auto Dealers

Date	19th January 2022 11:00 AM Eastern Standard Time
Duration	1 hour

Text is the only marketing channel with a 98% open rate. However, many businesses are unable to utilize this channel due to difficulty with regulations and logistics. So how can a business use this channel and overcome these barriers?

Join us for a free webinar where experts from podium will be covering everything a business needs to know to get started using SMS Text messages for marketing.

Key takeaways from this webinar include:

1. Ways to market like a human with personalized messages
2. How to build a world-class opt-in flow to build your marketing list
3. Tips and Tricks to increase responses and promotional engagement
4. The best ways to provide value to your opt-in list

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Speakers:
Marc Hansen, Sr. Director of Field Marketing, Podium
As Sr. Director of Field Marketing, Marc leads the territory marketing strategy at Podium. Prior to Podium, Marc spent 10 years leading digital and field marketing teams and functions at trailblazing software companies like Workfront and Venafi. He’s a music junkie, avid traveler, and enjoys spending time with his wife and three young children

Isaiah Rendorio, Product Marketing Manager, Podium
Isaiah Rendorio is the Product Marketing Manager for Podium Campaigns—helping local businesses tap into the power of SMS marketing to strengthen customer relationships, increase customer lifetime value, and drive more revenue