Telogis: How to "drive that growth" of telematics in LATAM

Telogis: How to "drive that growth" of telematics in LATAM

What does your company do?

Telogis is a platform for location intelligence. We provide a series of technologies, applications, and enabling tools that make location and the information related to it meaningful to a broad audience of end users.

How do you differentiate your offerings from your competitors?

Telogis is the only company that provides strategic and dynamic routing, real-time work order management, telematics and mobile integration on a single platform.

In order to accomplish the same with any other vendor, a company would have to contract with three vendors and a systems integrator to put the pieces together.

We do it all with one platform, and we leverage the strength of each individual piece to create a strong, reliable system that helps drive each customer’s business and ensure customer satisfaction.

What is your role and experience in the LATAM telematics market?

Emerging markets have higher GPS tracking penetration due to the security applications. Telogis views this as infrastructure that we can build upon – not replace. Our tools sit on top of the existing GPS infrastructure and provide sophisticated, value-add services.

Which trends will impact the emerging LATAM telematics industry the most in the coming years and why?

For LATAM markets, two of the keys will be security and integration.

In general, the industry has matured to a point where it’s less about ‘how does this work?’ and more about ‘how do we make this technology even more compelling and integrate it with other systems to provide even greater benefit to our customers?’

The pace of integration will accelerate as these systems are rolled out and we’re looking forward to being right at the forefront of it.

LATAM is no longer a low-cost place to do business; thus companies are looking for productivity solutions such as those provided by Telogis.

What partnerships are you currently forging in the LATAM space and elsewhere?

Worldwide, we are working with industry leaders such as Ford and Freightliner to revolutionize the way location-based intelligence SaaS solutions are implemented.

We have strong partnerships with a number of providers in LATAM, such as Tastets System S.A., as well as a strong presence in enterprise fleets in Mexico, Chile, Colombia and Brazil.

We seek best-of-breed partners in all of our markets. This includes wireless carriers, hardware providers, installers and systems integrators.

We have strong relationships with Vivo and Quanta in Brazil.

What industry milestone did you recently achieve or are working towards achieving?

We are experiencing exponential growth in the LATAM market and believe we are uniquely qualified to service the needs of the market as we provide a true end-to-end enterprise platform that is hardware and system agnostic, making it easy to work into existing infrastructure and providing a great wealth of benefits to end users with minimal up-front effort.

What key topics or issues are you looking forward to discussing with the industry at the first Telematics Brazil & LATAM show 2011?

Telematics is a broad discipline, and there are many different topics that are intriguing.

New advances in productivity and workforce management on the business-to-business side are something that is important to us.

For the insurance industry, we’re continuing to look into ways to change the paradigm on how insurance is billed, as well as more consumer-oriented applications such as smart phone apps.

At an event like this it is always great to see how the industry is growing and moving, and it’s exciting to see that we’re contributing to the continued evolution of the industry with exciting new ways of doing things and making the technology as accessible as possible.

How important do you think this emerging market will be for you and the telematics industry in 2011 and beyond?

It is one of the top two or three emerging markets in the world today, and we’re excited to help drive that growth. It is extremely important.

Lastly, could you tell us which gadgets/gizmos/cars are on your 2011 wish list?

I hate to admit it, but an iPhone 5 – even though I have no idea what it will be like.

My wife is due to get a new car, so I am working behind the scenes to influence that decision—something fast and we can put the car seat in my SUV.

For more on the Latin American telematics market, join the sectors other key players at Telematics Brazil & LATAM 2011 on September 19-20 in Sao Paulo.

Leave a comment

Your email address will not be published. Required fields are marked *