Telematics Update: The Barriers to Fleet Telematics Adoption revealed – finally

Telematics Update: The Barriers to Fleet Telematics Adoption revealed – finally


Only 20% of the commercial vehicle market has been penetrated with telematics systems. Brand new research from Telematics Update into this growing market has pinpointed two clear barriers. With so many products on the market fleet managers find it difficult to make an initial choice. Furthermore, since that choice is always, to some degree, not 100% suitable, they are very reticent about increasing their investment and buying additional services. If the technology community can establish a dialogue with fleets and understand their requirements, the opportunity to further penetrate this market could be huge. Telematics Update has just released The Connected Fleet Report 2014 to provide this much needed insight into the fleet telematics space.

Telematics Update’s commercial vehicle expert, Ruthana Foulkes, explains some of Telematics Update’s research into the space. “We’ve put together an exclusive Connected Fleet Report to better understand the barriers to increased fleet telematics adoption. It tells us, in fleet managers’ own words, what makes the commitment to invest in these services more difficult, such as how large volumes of data deters them from telematics. The report can help companies find out how to adapt to their requirements.”

Telematics Update’s Connected Fleet Report 2014

The 89 page report with B2B survey results provides crucial analysis on the development of the fleet telematics market.

  • Expert opinion from key decision makers in fleets to innovators within the fleet telematics industry

  • Proprietary industry data from corporate fleets, trucking fleets and leading telematics companies to support your business plans
  • Forward looking, impartial analysis on the development of the fleet telematics market to ensure you focus on the most relevant and valuable industry trends

The full contents, list of figures and a complimentary extract are available on the website:

Report Review by Fleet Telematics Industry Experts

“Successfully understanding the financial drivers, risk management benefits and positive economic impact of telematics can be difficult with the competing growth of smart devices and the maturation of the installed device vendors. This report clearly summarizes the trends and emerging economic forces propelling the industry forward. I recommend it to any Commercial Insurance executive considering an investment in the development of a Usage Based Insurance product”.

Chris Carver, Product Management, formerly Liberty Mutual

“The preeminent report on the telematics fleet industry today. It provides in depth knowledge regarding everything from fleet telematics to UBI. The interviews and quotes from industry experts as well as fleet managers sets this report apart from others. Engaging and full of knowledge, this study is a must read for anyone involved in the telematics and fleet industries”.

Nicholas Ehrhart, VP of Business Development, Donlen Corporation

The full contents, list of figures and a complimentary extract are available on the website:


Charlotte Wright

Marketing Manager

Telematics Update

+ 44 (0) 207 375 7517 / 1 800 814 3459 ext. 7517

[email protected]

Fashion Street, London, E1 6PX, UK

Telematics Update: The Unparalleled Intelligence and Networking Platform that Unites the Telematics Industry

Telematics Update offers unique and incisive news and analysis for the automotive telematics space. Our business know-how includes areas such as Insurance Telematics, Safety, Infotainment, In-Car Content, Navigation, LBS, Fleet Management and Telematics for EVs. Our newsletter, reports and global B2B conferences unite thought-leaders from across the automotive, consumer electronics, mobile, wireless, digital and web industries to drive innovation, build relationships and bring vehicle connectivity to the masses. 

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