Norton Commits to Lightweight E-Motorcycle Future

Iconic British motorcycle brand, Norton, has committed to developing a new range of electric motorcycles to be built in England.

Norton has been awarded funding by Advanced Propulsion Centre (APC) 19, an initiative which aims to assist businesses in the automotive sector in advancing their low-carbon offering while helping to accelerate the UK towards a net-zero automotive future. The project, Zero Emission Norton, will expand brand’s growing electric vehicle engineering capabilities and develop all-electric motorcycles.

Employing the engineering and design experience within the Norton team, this project looks to eliminate that current compromise between weight and range while delivering race performance and touring range. To deliver this project, Norton will work with specialist project partners including Delta Cosworth, HiSpeed, Formaplex Technologies, M&I Materials, INDRA and academic partner WMG, University of Warwick.

Robert Hentschel, CEO Norton Motorcycles, said: “This significant funding investment is a momentous milestone for the brand as it marks the beginning of our electrification journey and fulfilling our ten-year product plan. Norton is an exemplar of modern luxury and unafraid to challenge the status quo, innovating for the future of mobility while staying true to our British heritage. It also brings into focus our desire to support the UK in its mission for a net-zero automotive future,”

— Paul Myles is a seasoned automotive journalist based in Europe. Follow him on Twitter @Paulmyles_


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