Mobile World Congress News: Yahoo! and T-Mobile enter into strategic partnership
Yahoo! has agreed to enter into a strategic partnership with T-Mobile International to bring Yahoo! oneSearch to consumers in eleven European markets from end-March 2008.
Since its introduction in early-2007, Yahoo! has announced partnership agreements with around thirty mobile operators and more than 600 million mobile subscribers around the world.
Other recent strategic Yahoo! oneSearch partnerships include AT&T in the US, a global framework agreement with America Movil that covers sixteen countries across Latin America, a partnership with Rogers Wireless in Canada, partnerships with sixteen operators across the Asia-Pacific region, and an agreement with Telefonica covering portals in fifteen countries across Europe and Latin America.
In most of these partnerships, Yahoo! will be the exclusive or preferred mobile search service on the carrier portal.
