Honda Brings Forward e-Mobility Strategy By Three Years

Honda has promised to bring forward its strategy to electrify all its mainstream European vehicle by three years.

Under its latest ‘Electric Vision’ strategy the move will be completed by 2022 and products will be branded under its ‘e:Technology’ to cover products including automobiles, motorcycles and power products. It further pledges to launching six electrified cars to be launched over the next 36 months to include its forthcoming Honda e and hybrid-only Jazz are key models for achieving emission goals for Honda in Europe.

The automakers has also signed a letter of intent with European energy supplier, Vattenfall, to introduce flexible energy contracts using renewable energy with V2G capability and tailored specifically for EV users.

Tom Gardner, senior vice-president, Honda Motor Europe, said: “The pace of change in regulation, the market and consumer behavior in Europe means that the shift towards electrification is happening faster here than anywhere else in the world. As the pace of change continues to accelerate, we need to act sooner to meet these challenges head-on.”

— Paul Myles is a seasoned automotive journalist based in London. Follow him on Twitter @Paulmyles_


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