Cupra’s Sneak Peek at ‘Racing’ BEV Concept

Seat’s performance sub-brand, Cupra, has offered up a sneak peek at its first BEV to make its world debut at the IAA Munich International Motor Show.

The automaker wants to be seen pushing the limits with what its calls “a radical interpretation of an urban electric performance car”. Its UrbanRebel Concept claims to blend pure electrification, sustainability and performance with the futuristic aesthetics of the virtual world. It gives an idea of the future design language of the urban electric vehicle, which will be launched in 2025.

Racing is a key part of the brand’s identity and, therefore, the company decided to present the vision of its BEV as a race car first, with bold, race circuit styling.

— Paul Myles is a seasoned automotive journalist based in Europe. Follow him on Twitter @Paulmyles_

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