Car Buying 2.0: Future Automotive Retail Trends Revealed
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The automotive retail industry is changing. The entire automotive retail value chain, from OEMs to car dealerships to technology start-ups, is having to adapt to changing customer behavior and requirements. Consumers are starting the buying process earlier, looking at more brands and gathering more information online than ever before. How can industry players accommodate this evolving car buying journey?
You can find the answer to this question and more in a comprehensive new trend report, Car Buying 2.0: Current and future automotive retail trends revealed.
In this trend report, Star’s Automotive & Mobility experts examine how OEMs and car dealerships are addressing key challenges, such as:
- Growing consumer dissatisfaction with the car dealership experience
- The demand for a seamless, digital approach to car buying
- How to integrate online and offline customer experiences into a holistic brand journey
- How to simplify the car buying process
Download the report now!
“To help our automotive and mobility clients anticipate and adapt to future trends, we analyzed selected OEMs, independent dealerships and e-commerce platforms in the automotive retail space in specific regions. We studied and compared current on- and off-line OEM capabilities, examined emerging technologies and investigated the factors influencing consumers’ buying habits and choices.”
Brought to you by:
Artem Yakovenko — Product Manager, Connected Vehicles
Star has 12+ years experience of developing winning solutions for the Automotive & Mobility industries. We’ve partnered with 20+ OEMs, Tier 1s and startups to help them build viable strategies and products that create competitive advantages. Our experienced team of automotive and mobility experts combine strategy, design and product development skills to deliver your company’s endgame.
